We are a beauty and direct sales corporation with a presence in 14 countries. Since our beginnings, we have supported thousands of women in achieving economic independence through the direct sales business. We have three brands —L’BEL, ésika, and Cyzone— which allow us to offer our consumers the best experiences with superior quality products.
Guided by our purpose —We promote beauty to achieve personal fulfillment— we inspire each person to give their best so that they and their surroundings can achieve the extraordinary.
CETCO S.A. / RUC: 20100123763 / SALUD ES BELLEZA: 123300EL950256 / 113300EL950123 / 123300EL950255
I am passionate about seeing how, day by day, we are transforming the lives of thousands of women and their families. I feel very grateful to have the opportunity to continue building this extraordinary legacy
Erika Herrero CEO Belcorp
Eduardo Belmont Founder Belcorp
Where beauty, health and technology merge
Confidence is beauty. Beauty is confidence
Accessible beauty that connects us all
To drive our growth, we strengthen our three brands: L’BEL, ésika, and Cyzone, through innovation in our business model and by seeking more agile ways of working.
In each of our sales channels (direct sales, online, and physical stores), we focus on the customer to provide them with extraordinary brand experiences.
Learn how we empower female entrepreneurship in Latin America
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