This is the brand specializing in make-up, which is deeply aware of what it means to be a woman, connects women with the world of fashion, and helps you set free all the women you have inside you. Ésika is an invitation to dream and to decide each day: who do you want to be today?
Expert in beauty and fashion
Ésika has a complete, varied portfolio of more than 200 products for women and their families to enjoy a world of possibilities.1
In make-up, the category it specializes in, its professional products have a range of more than 300 fashion2 shades. Also, Walter Obal, Ésika’s exclusive make-up artist, brings from New York the latest trends of the main fashion catwalks.
The expertise and professionalism in make-up that characterize Ésika have made it into an authority on beauty and contemporary fashion.
Making lives more beautiful
More than an external change through make-up, Ésika is a change that transcends in the state of mind of the woman, to fill her with energy and help her to see the world with optimism. Ésika not only beautifies faces: it makes lives more beautiful.
Ésika is familiar with the multiple roles a woman has to play in society and the guidelines for performing them increasingly well, and thus transforming her future and that of those around her; for only when a woman is happy can she meet her goal of making her loved ones happy, too.
To achieve this transformation, Ésika recognizes that each woman possesses an inner strength that makes her capable of facing the challenges of life with optimism and being better every day.
Women playing a leading role in their lives
Through the Belcorp Foundation, Ésika supports the personal fulfillment of thousands of women. More than 1,000 girls and young women enjoy a quality education thanks to the scholarship program “Women Illuminating Women” in ten countries of Latin America. And more than 9,000 women have participated in the “Great Women” program in Peru, Colombia, Ecuador, and Venezuela.
Thanks to these programs, they are developing skills that will enable them to create positive changes in their lives and in those of their families3.
1. Belcorp internal source. This figure corresponds to the period October 2008 to October 2009 in 9 Ésika countries.
2. Belcorp internal source. This figure corresponds to the period October 2008 to October 2009 in 9 Ésika countries.
3. Belcorp internal source. This figure corresponds to the period October 2003 to August 2009 for both countries where the program operates.